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Reward Catalog Management

Phase 1: MVP

The Reward Catalog Management system provides a comprehensive platform for creating, managing, and tracking rewards that customers can redeem with points.

Customer WeChat Mini Program Features

Reward Catalog Browser

  • Browse Rewards
    • View all available rewards in grid or list format
    • Filter by:
      • Category (e.g., voucher, product, experience)
      • Points required
      • Membership tier eligibility
    • Sort by newest, lowest points, most popular

Reward Details Page

  • Reward Information
    • View reward image, title, description
    • Points required (and/or cash amount)
    • Validity period and usage conditions
    • Store or location availability
    • Claim or redeem button

Redemption Process

  • Redeem Rewards
    • Confirm and redeem with one tap
    • Generate QR code, voucher code, or coupon
    • Show redemption status (used, available, expired)
    • Auto-apply in checkout (if integrated with POS/e-comm)

Reward Wallet

  • My Rewards
    • View all claimed rewards
    • Track usage and expiration dates
    • Sort by used/unused
    • Quick access to active vouchers

Admin Web App Features

Reward Catalog Management

  • Reward Creation
    • Add/edit/delete reward items
    • Set attributes:
      • Reward type (e.g., voucher, product, gift card)
      • Points required
      • Description, media, terms & conditions
      • Quantity limits and stock control
    • Assign reward to:
      • Specific segments or membership tiers
      • Stores or locations
      • Time windows (start/end dates)

Redemption Rules & Settings

  • Usage Conditions

    • Set minimum spend requirements
    • Define eligible products
    • One-time use or reusable settings
    • Online, offline, or both channel support
  • Redemption Channels

    • WeChat Mini Program
    • In-store via QR/POS
    • E-commerce integration
  • Expiry Management

    • Auto-expiry settings
    • Grace period configuration

Reward Publishing & Visibility

  • Visibility Controls
    • Control visibility by:
      • Tier (e.g., only for Gold members)
      • User behavior (e.g., only after completing challenge)
    • Schedule publish/unpublish dates
    • Featured or promotional flag for top items

Reward Usage & Performance Tracking

  • Analytics
    • Monitor:
      • Claims vs redemptions
      • Out-of-stock rewards
      • Usage trends by category and customer segment
    • Exportable reports:
      • Daily/weekly redemption summaries
      • High-performing rewards
      • Expired/unclaimed rewards

Inventory & Fulfillment Integration

  • Stock Management
    • Sync with internal stock system or vendor APIs
    • Auto-update availability on reward claim
    • Assign fulfillment partner (e.g., voucher issuer, gift supplier)

Tenant Participation Tools

  • Tenant Reward Redemption
    • Redeem tenant-sponsored rewards using points
    • Filter catalog by brand or store
    • Show redemption history and status per tenant